Westpac Group and the Centre of Social Impact named as Good2Give’s partners for Giving Circles at Work trial

Good2Give is proud to announce that it has partnered with Westpac Group to conduct a trial to test collective giving in the workplace, commencing later this year. In addition, Good2Give is teaming up with the Centre of Social Impact at Swinburne University of Technology to evaluate the effectiveness of the concept. This initiative, referred to as ‘Giving Circles at Work’ is a first in Australia.

Funded by the Australian Government Department of Social Services and supported by the Prime Minister’s Community Business Partnership, this trial will determine the potential and effectiveness of collective giving in the workplace as a corporate philanthropy model. The concept centres around delivering Giving Circles at Work, a proven collective giving model in private philanthropy but, as yet untested in the workplace.

Powering corporate giving

Good2Give believe this is a very important trial, which has the power to not only increase giving from the corporate sector but also educate thousands of individuals on the needs underpinning some of society’s greatest challenges, and to be part of the solution.

Lisa Grinham, CEO of Good2Give, comments:

“This is an exciting step forward for Australia’s charitable sector, further enabling Australian workplaces to make a difference to the world in which we all work and live. We have seen the huge impact collective giving can have in the private sphere and we’re eager to see how this impact can be strengthened by extending into the workplace.

“Seventy per cent of Good2Give’s corporate clients match donations dollar for dollar, which makes collective giving in the workplace even more valuable to charities”, she said.

Fuelling a culture of giving

We know from the 2019 Edelman Trust Barometer that more and more Australian employees are looking to employers to lead change. We are eager to see if Giving Circles at Work can increase employee participation in workplace giving and boost impact in local communities.

Westpac Group Head of Sustainability, Siobhan Toohill, said the trial provides employees with the opportunity to be involved in the development and testing of an innovative, sustainable and replicable model of collective giving in workplaces.

“Westpac Group has a long history of helping our employees support the charitable and grassroots organisations that strengthen our communities,” Ms Toohill said.

“We established our Matching Gifts workplace giving program in 1998, the first such program announced by any Australian bank. Since then, Westpac has matched employee donations to eligible Australian charities dollar for dollar. In 2018 more than $6 million was collectively donated to more than 650 charities through our Matching Gifts program. Taking part in this trial helps us explore even more ways to support our employees to make a difference on the issues and causes that matter to them.”

Findings from the trial will be publicly released in mid 2020.

Email Good2Give on info@good2give.ngo to learn more about the Giving Circles at Work concept or workplace giving.